Sandeep Maheshwari’s New Revolution: PRAO – A ₹199 Jewelry Uprising That Will Reshape India!
- RV
- 9 minutes ago
- 5 min read
"It’s not just business. It’s a mission. A movement. A mindset revolution."
— Sandeep Maheshwari, from his new video: "My New Business Ruchi & Sandeep Maheshwari"
The tectonic plates of India’s entrepreneurial landscape shifted—Sandeep Maheshwari, the man synonymous with hope, vision, and uncompromising values, released a YouTube video that has the potential to ignite a socioeconomic transformation.
In a heartfelt, straightforward, and transparent conversation, he unveiled his new business venture with his wife, Ruchi Maheshwari, launching a homegrown artificial jewelry brand called PRAO.
Now, pause here. Take a breath. Let this sink in: premium-quality, made-in-India artificial jewelry, delivered across the nation for just ₹199. No catch. There is no unnecessary marketing hype. Just intent. Just vision. Just impact.
🚨 Why This Blog Matters
As of this moment, you are reading the first blog on this incredible initiative. No media outlet, no blogger, no influencer has yet captured this revolution in words. And that’s why this is not just a blog—this is a manifesto of change.
By the time you finish reading, I promise your perception of "business" and "value" will evolve forever. And I urge you—comment your thoughts below and become a part of this mission. 🌍👇
🌟 Who is Sandeep Maheshwari – And Why Should You Care?
If you're reading this, chances are you already know who he is. But for the uninitiated:
He’s not just a motivational speaker. He’s a movement leader.
He didn’t build followers. He built believers.
He’s the man who made free education fashionable.
He’s the one who refused monetization on YouTube while others built empires off ads.
But above all, he’s India’s uncompromising conscience in a capitalist world.
And now, he’s doing business. Wait, correction—he’s redefining what business should mean.
💎 PRAO: What’s the Big Idea?
Let’s break it down like an intellectual firework:
Product: Artificial jewelry—earrings, necklaces, etc.
Price: ₹199 only. Yes. Even items that look like they cost ₹2000 elsewhere.
Platform: prao.com
Purpose: Not-only-for-profit. Nation-building. Affordability. The design embodies dignity.
Most jewelry brands create aspiration through distance—marking up prices to signal value. Sandeep Maheshwari is creating aspiration through access—bringing the price down to signal respect.
“Why should we buy this from abroad and sell to Indians at premium prices, when we can manufacture right here?” —Sandeep
🧠 The Vision That Matters More Than the Product
This is not just another "businessman story." Sandeep Sir clearly articulated that this venture is not being built for revenue, IPOs, or net worth growth. Why? Because it's Sandeep Maheshwari PRAO!
It’s being built for vision, self-reliance, and dismantling old narratives.
For decades, Indians have admired "Made in Korea," "Made in China," and "Made in Italy" jewelry that sold for ₹1500-2000, sometimes more.
And why? Because nobody dared to build such things at scale in India affordably.
Until now.
PRAO is about changing the belief that value must come from the West. It’s about showing that Indian hands, Indian minds, and Indian hearts can create excellence, and offer it at a fraction of the cost.
📽️ A Video That Feels Like a Call to Action
Sandeep’s 20-minute video is not promotional. It’s raw, clear, honest, and heartfelt.
He talks about
Failing fast and learning faster.
Not chasing perfection but putting in authentic effort.
The idea of gifting jewelry to Indian women without burning wallets.
The importance of affordability without sacrificing quality.
Why it’s important to be vocal about your vision, even before success arrives.
If you haven’t watched it yet, I insist—go watch it after reading this. And when you do, pay attention to how he’s not selling; he’s inviting you into a journey.
💬 How You Can Support This Mission
Let me be clear: This is not just a blog. It’s a call for collective consciousness. We can amplify this vision together. Here’s what you can do:
1. Comment below with your thoughts
Did this move you? Do you feel inspired? Say it out loud! Let this blog be a hub of intellectual and emotional engagement.
2. Tag Sandeep Sir online
When you share this blog (and I hope you do), tag him. Let him know that we’re with him.
3. Bookmark PRAO
The website will soon be functional (keep checking!) Buy it. Gift it. Talk about it. Give it as a ₹199 love token to your mother, sister, friend, wife—or yourself.
4. Share this blog like a digital diya
If this idea touches you, make it go viral through genuine connection.
🔥 Why PRAO is a Disruptor
Let's get technical now, for my intellectually curious readers:
Aspect | Traditional Brands | PRAO by Maheshwari |
|---|---|---|
Pricing | ₹1500 - ₹5000 | ₹199 |
Sourcing | Imports or expensive Indian designs | 100% Indian Manufacturing |
Marketing | Influencer-based, paid | Organic, mission-driven |
Purpose | Profit | People Empowerment |
Accessibility | Urban-focused | Pan-India Delivery |
Transparency | Hidden margins | Open, honest vision |
This is not just D2C (Direct-to-Consumer). This is H2H (Heart-to-Heart).
Also, READ | Sandeep Maheshwari: All In One Mentor!
🧬 Is This Sustainable?
Great question. The answer lies in the philosophy of scale.
By keeping profits low and prices minimal, Sandeep Maheshwari is betting on mass adoption, not luxury elitism. Think about:
Low margins × 10 lakh households = Self-sustaining.
High quality × Nationwide goodwill = Eternal brand.
Mass trust × Zero marketing budget = Revolutionary economics.
And when you do it with truth, transparency, and love, the universe conspires to make it work.
🎯 What Does PRAO Mean?
This is the part that gave me goosebumps.
The name PRAO stands for “Proudly Affordable Originals.”
It signifies pride in affordability, originality in design, and a quiet rebellion against overpriced illusions.
It’s not about flaunting. It’s about feeling valued without being looted.
💥 Final Thoughts: PRAO is the Beginning of a New India
This isn’t just artificial jewelry. This is an authentic revolution.
It’s a reset button on how Indians see value. A war cry against dependency. A poetic moment in Indian entrepreneurship. And mark these words: This is just the beginning.
From this ₹199 dream will rise factories, jobs, skills, and belief.From this will rise daughters wearing dignity, not just earrings.From this will rise a New India—not built on debt, but built on vision, roots, and wisdom.
💌 Let’s Make This Bigger Than a Brand
If you felt this deeply, don’t let this be the end. Let it be the spark.
👇 COMMENT BELOW:
What does PRAO mean to you?
How do you feel about this ₹199 revolution?
Would you gift this to someone you love?
What change do you want to see in Indian business ethics?
🎙️ And hey—you, the reader—you are now the voice of this movement.
📣 Final Call: Share. Comment. Celebrate.
PRAO is not just a brand. PRAO is us. Let’s walk this journey with Sandeep Sir and build not just a market—but a mindset.
🔗 Video Link:
💎 Support Made in India. Support PRAO. Support Visionaries.
